Selling products online is simple, but remember that the market is constantly changing. In today's world, personalization reigns supreme, with targeted offers and unique content depending on the type of user and their attitudes. From this follows a trade based on direct conversation, anticipating possible questions with chatbots and other assistants controlled by artificial intelligence.
There is also the visual element, and we talked about it in the article on YouTube. The videos are able to involve and convert the interest of the spectators for sale. Potential consumers are more likely to buy a product within a site or a social page that shows it in action. In this regard, Instagram-style stories are an ideal tool.
Taking advantage of news, events or holidays by offering exclusive products / offers is another marketing method to be reckoned with. In technical terms we speak of micro-moments, of knowing how to capture attention with the right contents at the right time. And since we are heading towards an increasingly automated future, reviewing SEO in optical voice searches could prove to be a wise choice.